Improve customer experience

Leading a startup during a pandemic: 5 lessons from 5 founders Article

Leading a startup during a pandemic: 5 lessons from 5 founders

Starting up during a pandemic? Not easy, but these founders are making it work. Find out what they said about CX, growth and empathy.

How to measure customer satisfaction: advice from industry leaders

How to measure customer satisfaction: advice from industry leaders

Measuring customer satisfaction is critical to growing your business, but don’t take our word for it. Here's how industry experts use customer satisfaction metrics.

5 tips for providing customer oriented support (and why you should)

5 tips for providing customer oriented support (and why you should)

Your support team can create customer loyalty. Here's how.

Apple Business Chat and Google’s Business Messages: What you need to know about the two newest CX channels Article

Apple Business Chat and Google’s Business Messages: What you need to know about the two newest CX channels

Apple Business Chat and Google's Business Messages are the newest players in the CX messaging game. Businesses should take note.

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Changes to SMB sales cycles better position teams for the challenges ahead Article

Changes to SMB sales cycles better position teams for the challenges ahead

Sales cycles for smaller teams had long been changing, even before a global pandemic transformed everything…

Why every sales team needs a Sales Data Scientist Article

Why every sales team needs a Sales Data Scientist

If you want your sales team to reach their potential, help them get more out of the data.

Personalize outreach at scale with sales engagement automation Article

Personalize outreach at scale with sales engagement automation

To help sales teams make personalized lead outreach more efficient, we’re launching new sales engagement automation tools for Zendesk Sell

The ultimate guide to sales email automation Guide

The ultimate guide to sales email automation

With this ebook, you’ll learn how to use an email automation tool to build a sales outreach process that saves time, keeps your messaging consistent, and connects you with leads the moment they’re ready to buy

Guides, research, and more

Adapting to rapid change Guide

Adapting to rapid change

These days, getting customer support right is more important than ever. Smaller firms must go above…

How financial services companies have modernized the customer experience Guide

How financial services companies have modernized the customer experience

Once seen as an industry steeped in tradition and with little hands-on customer support, financial services…

How the accelerating convergence of CRM and contact centers is driving better CX White Paper

How the accelerating convergence of CRM and contact centers is driving better CX

While the general use of customer relationship management software (CRM) has become the industry standard, it…

Latest stories Page 5

What is a customer data platform? Article

What is a customer data platform?

The difference between customer data platforms, CRMs, and data management platforms — there’s never been a better time to use customer data to help you grow

Communicating change: 6 steps to success Article

Communicating change: 6 steps to success

Learn how to communicate effectively and empathetically during times of organizational change

5 customer loyalty program examples and why they work Article

5 customer loyalty program examples and why they work

Loyalty programs, if executed well and with the customer at the center, can help you retain your existing customers and build brand loyalty

Call center etiquette for support agents Article

Call center etiquette for support agents

Follow these etiquette tips to make your brand stand out and your customers feel truly cared for.

Top CRM benefits for sales and support teams Article

Top CRM benefits for sales and support teams

With automation and organization features, CRMs empower sales teams to work more efficiently and serve their customers more thoughtfully

All aboard the integration train Article

All aboard the integration train

This month brings quite a number of new integrations, mostly surrounding Sell, to better ease the workload of your sales team. Dive in

Refitting retail service and support White Paper

Refitting retail service and support

Customers expect fast, personal support from retailers. They want to connect with companies on their own…

Cultivating a culture of customer connection: A CX Moment with Slack’s Ali Rayl Article

Cultivating a culture of customer connection: A CX Moment with Slack’s Ali Rayl

Zendesk chats with Slack's VP of Customer Experience Ali Rayl on best practices for connecting with customers during a crisis

5 steps to reducing friction in customer support Article

5 steps to reducing friction in customer support

The customer journey doesn't have to be complicated. Zendesk and BrainSell share a mutual passion for frictionless customer support experiences, and these 5 actionable steps can help your organization create better experiences for your customers.

3 principles of change management for successful organizational change Article

3 principles of change management for successful organizational change

Learn a few guiding principles of change management, so you can implement change faster and with less disruption

Guide to customer churn rate Article

Guide to customer churn rate

When evaluated alongside a company’s other key metrics, a company’s churn rate is a powerful way to assess what a business is doing well, and where it needs to improve

Building great customer experiences with Zendesk and AWS Article

Building great customer experiences with Zendesk and AWS

With the combination of Zendesk’s applications and AWS’ powerful infrastructure, companies are empowered to create customer experiences that are more personalized, and intelligent

Tips for boosting your average email open rate Article

Tips for boosting your average email open rate

Email marketing is a powerful way to connect with customers. Boosting your average email open rate plays a huge part in its success

Customer service trends in media and entertainment White Paper

Customer service trends in media and entertainment

Customer trust and loyalty is hard-won and easily lost. As media and entertainment companies continue to…

4 customer engagement metrics and how to measure them Article

4 customer engagement metrics and how to measure them

By monitoring customer engagement metrics, you can understand how your audience is responding to your marketing content—and what could be improved to encourage more engagement

What is change management? Article

What is change management?

Change management is the process and tools a company can use to prepare individuals for organizational change. Learn how to make changes stick and succeed.

Measuring change management success, according to 2 change leaders Article

Measuring change management success, according to 2 change leaders

Measuring change management effectiveness starts with evaluating how a change impacts the people in your organization—your internal customers

How to build an email list Article

How to build an email list

Knowing how to build an email list is essential before you can use one to build relationships with customers.

Why your business needs a change management plan Article

Why your business needs a change management plan

Learn why change management matters to employee morale and successful business changes

Turn the churn around: how to reduce customer churn Article

Turn the churn around: how to reduce customer churn

Learning what can be controlled regarding churn is how you'll recognize the predictive details to reduce defection and improve customer retention